GORUCK is a gear and apparel company founded by a former Special Forces soldier that creates extremely durable rucksacks, footwear, and training equipment designed for both everyday use and rugged, mission-style fitness. Their core ethos centers on “rucking” — walking or moving with weighted gear — and they build a community through events, clubs, and training programs that push physical and mental boundaries. Alongside their products, they commit 1% of their top-line revenue to service-focused organizations and back every product with a lifetime guarantee.
