Sponsorship Opportunities 2026
Contact: Arlene Espinoza-Armijo, Director of Development at Arlene.Armijo@unmfund.org or (505) 301-0224
OR Leigh Rowland, Senior Director of Development at Leigh.Rowland@unmfund.org or 505-925-0471
Presenting Sponsor and staple of the community
Lannie Ziemann says it is “our way of turning what was a negative experience for us into something positive and hopeful and helpful we hope.” Blake’s Lotaburger has been Presenting Sponsor of the Lobo Cancer Challenge from the first year.
What Inspires our Sponsors?
Hear personally from a few of our generous Event Sponsors as they share about the meaning of their connection to the Lobo Cancer Challenge. We are proud of our sponsors and their support for the community.
Review the benefits of sponsorship below to learn more about each level. Click or scroll down.
Presenting Sponsor
Lobo Leader - 5K Run/Walk Sponsor
Lobo Leader - Bib Sponsor
Trailblazer - Kick-Off Event Sponsor
Trailblazer - Celebration Zone Sponsor
Trailblazer - Wellness Village Sponsor
Wolf Tracks - Bike Valet Sponsor
Wolf Tracks - Stair Challenge Sponsor
Wolf Tracks - Hydration Sponsor
Wolf Tracks - Spirit Sponsor
Wolf Tracks - Dedication Board Sponsor
Wolf Tracks - Cub Pack Sponsor
Wolf Tracks - Support & Gear Sponsor
Den Leader - Kids ZONE
Den Leaders - Rest Stop Sponsors
Pack Members
Howlers
Corporate Team Sponsors
Presenting Sponsor - SOLD!
Presenting Sponsor — $70,000 +
Benefits include:
- Logo/Co-branding on all pre-event collateral such as posters, e-flyers, promo cards and selected advertisements with media partners
- Logo on Lobo Cancer Challenge participant t-shirts and all event bibs
- Logo placement on Lobo Cancer Challenge incentive items
- Logo on email communications to participants and community.
- Logo on Lobo Cancer Challenge website
- Community event exposure: inclusions in all event posters, e-flyers, promo cards, yard signs, billboards, and banner placement.
- Banners for your location/office
- Billboard recognition throughout the city
- Thank you, Logo recognition, at UNM Comprehensive Cancer Center
- Social media recognition and partnership throughout the year
- Booth space in participant village*
- Opportunity to create a corporate fundraising team
- Volunteer Opportunities on event day
- Waived family participant registration fees (taxable benefit), registration fees will be deducted from tax receipt
- Additional opportunities for partnership during registration and event day
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Lobo Leader - 5K Run/Walk Sponsor
5K Run/Walk Sponsor — $25,000
Only one sponsorship available. Corporate naming recognition benefits include:
- Company recognized as the 5K Sponsor during the event via prominent event signage (start-finish line truss), logo on jumbotron, and multiple public address announcements
- Logo on Lobo Cancer Challenge participant t-shirts
- Logo on 5K bib
- Branded 5K water stops
- Logo on pre-event collateral such as posters, e-flyers, and postcards
- Logo on email communications to participants and community
- Logo on Lobo Cancer Challenge website
- Billboard recognition throughout the city
- Social media recognition throughout registration and event day
- Community event exposure
- Booth space in paticipant village*
- Opportunity to create corporate fundraising team
- Thank you, Logo recognition, at UNM Comprehensive Cancer Center
- Waived participant registration fees (capped at 15 participants) - (taxable benefit), registration fees will be deducted from tax receipt.
- Volunteer opportunities on event day
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Lobo Leader - Bib Sponsor
Bib Sponsor — $25,000
Only one sponsorship available. Benefits include:
- Logo featured on all participants’ bibs
- Logo on Lobo Cancer Challenge participant t-shirts
- Company recognized as the Bib Sponsor during the event via event prominent signage, logo on jumbotron, and multiple public address announcements
- Logo on Lobo Cancer Challenge website
- Logo on select pre-event collateral such as posters, e-flyers, and promo cards
- Logo on select email communications to participants and community
- Billboard recognition throughout the city
- Social media recognition throughout registration and event day
- Community event exposure
- Booth space in participant village*
- Thank you, Logo recognition, at UNM Comprehensive Cancer Center
- Opportunity to create corporate fundraising team
- Volunteer opportunities
- Waived participant registration fees (capped at 10 participants) - (taxable benefit), registration fees will be deducted from tax receipt.
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Trailblazer - Kick Off Event Sponsor
Kick Off Event Sponsor — $15,000
Only one sponsorship available. Benefits include:
- Logo featured prominently at kick-off event held the evening before the Lobo Cancer Challenge
- Logo on Lobo Cancer Challenge participant T-shirts
- Logo on Lobo Cancer Challenge website
- Logo on select pre-event collateral such as posters, e-flyers, and promo cards
- Logo on select email communications to participants and community
- Billboard recognition throughout the city
- Social media recognition throughout registration and event day
- Community event exposure
- Booth space in vendor village
- Thank you, Logo recognition, at UNM Comprehensive Cancer Center
- Opportunity to create corporate fundraising team
- Volunteer opportunities
- Waived participate registration fees (capped at 10 participants) - (taxable benefit), registration fees will be deducted from tax receipt.
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Trailblazer - Celebration Zone Sponsor - SOLD!
Celebration Zone Sponsor — $15,000
Only one sponsorship available. Benefits include:
- Logo featured prominently in celebration area — tented area for participants and community members to gather following their events to celebrate their achievements with food and drinks
- Tent Capacity 500+ participants and community members behind football endzone area
- Logo on Lobo Cancer Challenge participant T-shirts
- Logo on Lobo Cancer Challenge website
- Company recognized as the Celebration Zone sponsor during the event via prominent event signage, logo on jumbotron, and multiple public address announcements-
- Logo on select pre-event collateral such as posters, e-flyers, and promo cards
- Logo on select email communications to participants and community
- Billboard recognition throughout the city
- Social media recognition throughout registration and event day
- Community event exposure
- Booth space in participant village*
- Thank you, Logo recognition, at UNM Comprehensive Cancer Center
- Table tents on tables: exposure to all participant and community members
- Opportunity to create corporate fundraising team
- Volunteer opportunities
- Waived participate registration fees (capped at 10 participants) - (taxable benefit), registration fees will be deducted from tax receipt.
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Trailblazer - Wellness Village Sponsor
Wellness Village Sponsor — $15,000
Only one sponsorship available. Benefits include:
- Company recognized as the Wellness Village sponsor during the event via prominent event signage, logo on jumbotron, and public address announcement
- Logo on Lobo Cancer Challenge participant T-shirts
- Logo on Lobo Cancer Challenge website
- Logo on select pre-event collateral such as posters, e-flyers, and promo cards
- Logo on select email communications to participants and community
- Billboard recognition throughout the city
- Social media recognition throughout registration and event day
- Community event exposure
- Booth space in particpant village*
- Thank you, Logo recognition, at UNM Comprehensive Cancer Center
- Opportunity to create corporate fundraising team
- Volunteer opportunities
- Waived participate registration fees (capped at 10 participants) - (taxable benefit), registration fees will be deducted from tax receipt.
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Wolf Tracks - Bike Valet Sponsor
Bike Valet Sponsor — $10,000
Only one sponsorship available. Benefits include:
- Logo on branded Bike Valet station and all signage leading to participants bike valet area
- Logo on Lobo Cancer Challenge participant t-shirts
- Company recognized as Bike Valet Sponsor, logo on jumbotron and public address announcement
- Logo on Lobo Cancer Challenge website
- Logo on select pre-event collateral such as posters, e-flyers, and promo cards
- Logo on select email communications to participants and community
- Social media recognition throughout registration and event day
- Opportunity for community event exposure
- Booth space in vendor village
- Thank you, Logo recognition, at UNM Comprehensive Cancer Center
- Opportunity to create corporate fundraising team
- Volunteer opportunities
- Waived participate registration fees (capped at 5 participants) - (taxable benefit), registration fees will be deducted from tax receipt.
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Wolf Tracks Sponsor - Stair Challenge Sponsor
Stair Challenge Sponsor — $10,000
Only one sponsorship available. Benefits include:
- Logo featured on all participants’ bibs
- Logo on Lobo Cancer Challenge participant T-shirts
- Logo placement throughout the entire stair challenge route
- Company recognized as Stair Challenge Sponsor during the event via prominent event signage, logo on jumbotron
- Logo on Lobo Cancer Challenge website
- Logo on select pre-event collateral such as posters, yard signs, e-flyers, and promo cards
- Logo on select email communications to participants and community
- Social media recognition throughout registration and event day
- Opportunity to host stair challenge water stop – great visibility and community exposure day of event
- Community event exposure
- Booth space in vendor village
- Thank you, Logo recognition, at UNM Comprehensive Cancer Center
- Opportunity to create corporate fundraising team
- Volunteer opportunities
- Waived participant registration fees (capped at 5 participants)- (taxable benefit), registration fees will be deducted from tax receipt.
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Wolf Tracks Sponsor - Hydration Sponsor
Hydration Sponsor — $10,000
Only one sponsorship available. Benefits include:
- Exclusive Signage of main hydration station at start/finish area in UNM Football Stadium
- Logo on Lobo Cancer Challenge participant T-shirts
- Logo on branded spirit items distributed to participants and spectators during the event
- Company recognized as Hydration Sponsor during the event via event signage, logo on jumbotron
- Logo on Lobo Cancer Challenge website
- Logo on select pre-event collateral such as posters, yard signs, e-flyers, and promo cards
- Logo on select email communications to participants and community
- Social media recognition throughout registration and event day
- Community event exposure
- Booth space in vendor village
- Thank you, Logo recognition, at UNM Comprehensive Cancer Center
- Opportunity to create corporate fundraising team
- Volunteer opportunities
- Waived participant registration fees (capped at 5 participants) - (taxable benefit), registration fees will be deducted from tax receipt.
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Wolf Tracks Sponsor - Spirit Sponsor
Spirit Sponsor — $10,000
Only one sponsorship available. Benefits include:
- Logo on Lobo Cancer Challenge participant T-shirts
- Logo on branded spirit items distributed to participants and spectators during the event
- Company recognized as Spirit Sponsor during the event via prominent event signage, logo on jumbotron
- Logo on Lobo Cancer Challenge website
- Logo on select pre-event collateral such as posters, yard signs, e-flyers, and promo cards
- Logo on select email communications to participants and community
- Social media recognition throughout registration and event day
- Community event exposure
- Booth space in vendor village
- Thank you, Logo recognition, at UNM Comprehensive Cancer Center
- Opportunity to create corporate fundraising team
- Volunteer opportunities
- Waived participant registration fees (capped at 5 participants) - (taxable benefit), registration fees will be deducted from tax receipt.
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Wolf Tracks Sponsor - Dedication Board Sponsors
Dedication Board Sponsors — $10,000
Benefits include:
- Logo on Lobo Cancer Challenge participant t-shirts
- Logo placement on 12 dedication boards prominently placed on football field
- Logo on Lobo Cancer Challenge website
- Social media recognition and partnership throughout the year (Facebook, Instagram)
- Community event exposure
- Logo on select pre-event collateral such as posters, brochures, flyers, and postcards
- Logo on select email communications to participants and community
- Company recognized as Wolf Track Sponsors on event signage, and logo on jumbotron
- Thank you, Logo recognition, at UNM Comprehensive Cancer Center
- Booth space in vendor village
- Opportunity to create corporate fundraising team
- Volunteer opportunities
- Waived participant registration fees (capped at 5 participants) - (taxable benefit), registration fees will be deducted from tax receipt.
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Wolf Tracks Sponsor - Cub Pack Sponsor
Kid-centric 1km, ages 1-10 – $10,000
The Cub Pack will build off sport and give kids their first opportunity to engage in an activity they love while making an impact in the community.
Benefits Include:
- Logo on Lobo Cancer Challenge participant t-shirts
- Unique Lobo Cancer Challenge kids bib design with logo designation
- Company recognized as Cub Pack Sponsor during the event via prominent event signage, logo on jumbotron.
- Logo on Lobo Cancer Challenge website
- Community Exposure: Logo on select pre-event collateral such as posters, flyers, yard signs and promo cards
- Logo on select email communications to participants and community
- Opportunity to create a fundraising team
- Volunteer opportunities
- Thank you, logo recognition, at UNM Comprehensive Cancer Center
- Booth space in vendor village
- Social media recognition and partnership throughout registration and on event day (Facebook, Instagram)
- Waived participate registration fees (capped at 5 participants) - (taxable benefit), registration fees will be deducted from tax receipt.
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Wolf Tracks Sponsor - Support & Gear Sponsor (SAG)
SAG Sponsor — $10,000
Benefits include:
- Branded safety vehicle fleet, visible to participants and all community members
- Logo on Lobo Cancer Challenge participant t-shirts
- Logo on Lobo Cancer Challenge website
- Logo on select pre-event collateral such as posters, e-flyers, yard signs and promo cards
- Logo on select email communications to participants and community
- Opportunity to create a corporate fundraising team
- Volunteer opportunities
- Thank you, logo recognition, at UNM Comprehensive Cancer Center
- Booth space in vendor village
- Social media recognition and partnership throughout the year (Facebook, Instagram)
- Waived participant registration fees (capped at 5 participants - taxable benefit), registration fees will be deducted from tax receipt.
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Den Leader - Kids ZONE
Kids Zone Sponsor — $5,000
Benefits include:
- Logo on Lobo Cancer Challenge participant t-shirts
- Branded Kids ZONE area for participants which is also highly visible to community members
- Kids ZONE would have coloring activities LCC centered, game area for kids to play, face painting, balloon art and fun kids centric pre-fun run warm up!
- Logo on Lobo Cancer Challenge website
- Logo on event day signage
- Social media recognition and partnership throughout the year (Facebook, Instagram
- Community event exposure
- Logo on select pre-event collateral such as posters, yard signs, e-flyers, and promo cards
- Logo on select email communications to participants and community
- Company recognized as a Kids ZONE sponsor via event signage and logo on jumbotron
- Thank you, logo recognition, at UNM Comprehensive Cancer Center
- Booth space in vendor village to distribute materials, samples, or other promotional items
- Volunteer opportunities
- Opportunity to create employee volunteer group to oversee Kids ZONE activities during Challenge Day
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Den Leaders - Rest Stop Sponsors
Rest Stop Sponsors — $5,000
Benefits include:
- Logo on Lobo Cancer Challenge participant t-shirts
- Branded rest stop for participants which is also highly visible to community members
- Logo on Lobo Cancer Challenge website
- Logo on ride day signage at rest stop
- Social media recognition and partnership throughout the year (Facebook, Instagram
- Community event exposure
- Logo on select pre-event collateral such as posters, yard signs, e-flyers, and promo cards
- Logo on select email communications to participants and community
- Company recognized as a rest stop sponsor via event signage, and logo on jumbotron
- Thank you, logo recognition, at UNM Comprehensive Cancer Center
- Booth space in vendor village to distribute materials, samples, or other promotional items
- Volunteer opportunities
- Opportunity to create employee volunteer teams to oversee rest stop area
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Pack Members
Pack Members — from $2,500
Benefits include:
- Logo on Lobo Cancer Challenge participant T-shirts
- Logo on Lobo Cancer Challenge website
- Typed Company Name on Thank You Recognition at UNM Comprehensive Cancer Center
- Social media recognition and partnership throughout the year (Facebook, Instagram)
- Company recognized via public address announcement and jumbotron
- Booth space in vendor village to distribute materials, samples, or other promotional items
- Volunteer opportunities
- Opportunity to create a fundraising team
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Howlers
Howlers — from $1,000
Benefits include:
- Logo on Lobo Cancer Challenge website
- Typed Company Name on thank you, recognition, at UNM Comprehensive Cancer Center
- Social media recognition and partnership throughout the year (Facebook, Instagram)
- Company recognized via public address announcement and jumbotron
- Booth space in vendor village to distribute materials, samples, or other promotional items
- Volunteer opportunities
- Opportunity to create a fundraising team
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Corporate Team Sponsors
Corporate Team Sponsors — Various levels
For corporations committed to supporting their employees’ health and wellness, as well as community social responsibility, we offer the option to sponsor a company team by covering the registration fee for employees. (Employees are responsible for their individual fundraising.)
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To secure a Lobo Cancer Challenge sponsorship to help your organization meet your philanthropic and community-engagement goals, please contact:
Arlene Espinoza-Armijo
Director of Development
UNM Comprehensive Cancer Center
arlene.armijo@unmfund.org
(505) 301-0224
We look forward to partnering with you for a successful Lobo Cancer Challenge in 2026!
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